In today’s digital world, the rules of customer engagement are changing. To continue acquiring and retaining customers, companies and organizations in Latin America need to recognize this and adapt to these new dynamics. Welcome to the “digital transformation jungle”.
The need for digital transformation was laid out by the over 100 contact center senior executives and specialists from all over Latin America gathered to attend Altitude Software’s ASLUC Latin User Group Conference. Business leaders, partners and vendors in the contact center industry in Latin America acknowledge that the digital disruption signals the need for the digital transformation of sales, marketing and customer service.
In the event, whose 9th edition happened on the 14th and 15th of April in Porto Seguro, Brazil, Altitude customers, management and partners shared experiences and discussed, in an open and relaxed environment, the most important trends and challenges facing contact centers in what is now one of the most dynamic contact center markets worldwide. Check the event website here and watch videos from the event here.